Patagonia
PROJECT:
Dressing Room Wallcovering
LOCATION:
Nashville, TN
MATERIALS:
Digitally Printed Vinyl Wallcovering
DESCRIPTION:
The lush climate of middle Tennessee and its native passion flower vine inspired our pattern for Patagonia’s newest location in Nashville. Since the wallcovering was used in the dressing rooms, we wanted to create an enveloping Southern jungle effect with a layered design of geometric and organic elements based on the passion flower’s psychedelic flower structure, orange fruit and spiraling vines.
The result is a familiar Nashville landscape in which flowers, vines, and orbs of light or lightning bugs fade in and out, ready to overtake our senses and our architecture at a moment’s notice.
Photos by Andrea Behrends